SEO Trends in 2017

SEO (Search Engine Optimization) is all about staying one step ahead of your opponents. In order to give a tough competition, SEO specialists must be aware of the new trends in the present scenario and novel techniques used in bringing heavy traffic to the website. SEO analysts should also know about the latest updates made in the search engine algorithm and create quality content & come up with innovative SEO strategies accordingly to prevent your competitors from catching up. 

Have a look at the below mentioned trends which might help you boost your website ranking this year.

1.  Increased mobile users

One of the biggest changes seen this year is the increase in mobile users, which shows the rising importance of mobile search. So it is worth the effort to make your website mobile-friendly. Web design company Kochi like other international design hubs are now experimenting more and more on giving life to their websites for offering the best user experience.

1.  High quality content

The quality of the content highly influence the search engine ranking of your website. The better the quality, the better the ranking. These days, people are getting bored of reading the same content with altered words again and again in numerous places. So make sure that your content is unique.

2.  Social Media

A major part of branding depend on social media.  The amount of engagement prevailing on social media platforms daily is huge. The users will continue to rely on social media for reviews and updates, thus generating traffic to your website.

3.  Information Graphics (Infographics)

Infographics are the graphic visual representations of any information, knowledge or data intended to convey clearly and quickly. An image attached with information tends to grab people’s attention very easily. Such content generates more social shares and leads. But do ensure that your content is suitable enough to add infographics to it and also try to make it more attractive. Experiment with such content and you are sure to find it very effective.

4.  Blog Commenting

Blog Commenting is a very old technique used and is still trending in 2017. It is an effective way to get backlinks to your website and it will also bring high traffic without using any search engine. But make sure that all your comments add some value.

Phitany is the best web development, web designing and SEO Company in Kochi with creative web designers in Kerala, who offers attractive website designs. As the leading web design company in Cochin, we offer expert solutions with superior quality for web development, web designing, SEO services and other IT related issues. We are team of creative people who are passionate with design, photography, multimedia and other creative things. Phitany represents top web designers in Kerala, professional web developers and enthusiastic digital marketing specialists. Responsive customer service is the success mantra of our present reputation as the best web designing company in Kerala.